
Core Web Vitals in 2026: what actually moves LCP on a real site
We rebuilt six sites for Largest Contentful Paint this year. Four changes accounted for almost all of the improvement — and none of them was the one clients expected.
Kabin Bhattarai
We combine websites, software and AI automation to help ambitious businesses grow, operate smarter and move faster.
f(n) = n · log n
Typical engagement · 12 months
Linear effort
Compounding output
With nlogn
3.4%
Conversion rate
Before · 1.1%
With nlogn
100
Qualified leads a month
Before · 40
5+
Projects delivered
Across 3 industries
70%
Median traffic lift
First 12 months of SEO
4.8×
Average engagement growth
Across managed campaigns
94%
Clients who return
Long-term partnerships
Thirty-three seconds, straight to camera: why we start with understanding rather than technology, how what is holding you back turns into a strategy, and why the work carries on past launch.
Films, software products and websites — client work running in production, and the platforms we build and run ourselves.

Consultancy
An intelligent business operating system for consultancy firms
CRM, employee management, payroll, analytics and AI in one platform, built for consultancies that outgrew running the business across a CRM, a spreadsheet and a group chat.

Customer communication
AI customer communication in one workspace
An AI-powered customer communication platform that combines live chat, AI conversations, CRM, ticketing and omnichannel messaging in one workspace, so a team engages visitors, automates support and keeps every conversation in one place.

Education
Run your consultancy like a control tower
An admissions workspace that tracks every student from first call to visa stamp — leads, eligibility, documents, applications, offers and payments in one pipeline the whole team can see.

Legal
Matters, documents and deadlines for small law firms
Practice management built around the matter rather than the invoice — every document, deadline, hearing and note on a case in one file the whole firm can work from.
Five stages, run in order, whatever you hired us for. Each one hands the next something to work with.
We first identify what is holding your business back and what needs to improve. If your requested solution won't solve the problem, we'll tell you and recommend a better approach.
OutcomeClarity on the real problem, the opportunities around it, and where to focus first.
Before we build anything, we record where things stand — analytics, website performance, search data, server data, and customer feedback. Without a baseline, we can't prove what changed.
OutcomeA written before — the numbers every later claim gets measured against.
We measure the value and cost of each fix. That makes it clear what to do first and why.
OutcomeA ranked list of work, each item carrying what it is worth and what it costs.
Design, code and content come out of one plan and land in two-week cycles, on a staging URL you can watch from the first day. Whatever we build, you own outright.
OutcomeA working system your team owns, shipped in cycles you can watch.
Launch is where measurement starts. Experiments run against a single metric on a fortnightly cycle, reported on the dashboard your leadership already reads — including the experiments that failed.
OutcomeA repeatable growth loop that keeps returning more than it costs.
Every discipline below is run through those same five stages — which is why they report against one number rather than five.
Every service is a system with an outcome attached. Take one, or combine them into a growth stack built around your business.
01Organic Growth System
Sold as a 6–12 month growth system, not a ranking promise. We fix the crawl, build the topic clusters, and publish on a cadence you can sustain.
02Conversion-Ready Website
Project-based builds on Next.js and Node.js — fast, accessible, and structured so your team can run it without a developer on standby.
03Software Built Around Your Operation
We build software around how your business actually works — not around a template. Discovery first, architecture second, code third.
04Repetitive Work, Removed
We do not sell 'AI automation'. We remove repetitive work from your business — then show you the hours it gave back.
05Always-On Front Desk
An assistant that answers, qualifies and books — trained on your own material and handing over to a human at the right moment.
Answer three questions and we will put a stack together around your goal — without picking a service first.
Websites, software, search and automation — in the words of the people we built them for.
“We stopped renting our customers from delivery apps. That single change funded two new branches, and nlogn built the ordering system that made it possible.”
“Our cost per enrolled student dropped by half in a quarter. Same budget, sharper funnel, and ad creative nlogn refreshed every week instead of every campaign.”
“We went from page four to the top of the results for the terms that actually bring us buyers. The articles read like a person wrote them, because one did.”
“The launch film they shot and cut for us has run everywhere from cinema screens to Instagram. One shoot, a dozen usable edits, and it still looks like us.”
“They told us in week one that half our brief was a bad idea, showed the data, and proposed something better. That is why we are still working with them.”
“Our search went from eleven seconds to just over one. Agents noticed before we announced it.”
Field notes from real engagements: what worked, what did not, and the numbers underneath both.

We rebuilt six sites for Largest Contentful Paint this year. Four changes accounted for almost all of the improvement — and none of them was the one clients expected.
Kabin Bhattarai

A rebuild is the cheapest moment to fix crawl waste, and the most expensive moment to create it. Here is the eleven-point audit we run in week one, with the exact commands.
Nabin Gurung

Static, dynamic, streamed or client-rendered — the decision is per route, not per project. Here is the table we use, and what each choice costs in practice.
Kabin Bhattarai
Pricing, timelines, ownership and what happens if it does not work. If yours is not here, ask it directly.
Marketing sites start at $4,500 and most land between $6,000 and $15,000 depending on page count and integrations. Custom software starts at $6,000. Retainers begin at $1,200 a month. Every proposal is fixed-scope and fixed-price, so the number you approve is the number you pay.
Five to eight weeks for a marketing site, nine to twelve for a platform or storefront. The single biggest variable is content — projects where copy and photography are ready ship two weeks faster on average.
Around half our clients are overseas, mostly in Australia, the UK, and the Gulf. We keep a four-hour overlap with your working day and run every project asynchronously in writing, so timezone is a scheduling detail rather than a risk.
You do, without exception. Repositories sit in your organisation, hosting and ad accounts are billed to you, and design files are licensed to you outright. There is no lock-in and nothing to buy back if you leave.
Not if the migration is done properly. We crawl the current site, map every URL to its replacement, ship 301 redirects, and monitor Search Console daily for the first month. Most of our migrations gain organic traffic within six weeks.
Thirty days of support are included with every build — bugs, tweaks, and questions. After that you can take a growth retainer, buy support hours as needed, or run it yourself with the documentation we hand over. All three are genuinely fine.
It is the complexity of an efficient sort — O(n log n). Add more input and the cost grows, but far slower than the output. That is the shape of growth we build for: compounding, not linear.
Tell us the number you need to move. We will come back within one working day with an honest read on whether we can move it — and what it would take.
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